Martin is the Programmes and Marketing Manager at PICL. He holds a Bachelor of Commerce, Marketing Option and has studied the most successful ways to grow a business through marketing and communication. Martin has skills that bring immediate and strategic value to our clients.
Martin Plays a major role in Peterson Integrated Communications limited in the following areas: • Devising and presenting ideas and strategies. • Promotional activities. • Writing reports. • Organizing training events. • Monitoring performance. • Development of public relations and communications strategies to support program goals and increase awareness. • Database maintenance which includes participant and prospect information and mailing list. • Administrative support in the development, implementation, and marketing of programs.
His skills suite comprise interpersonal skills, good oral and written communication skills, IT skills and creativity skills Martin is in the Centre of all marketing communication programmes for PICL.
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